Post by account_disabled on Jan 27, 2024 8:37:09 GMT
Here’s why and how to replicate this same success on your own site. You can predict SEO success by focusing on inputs, not outputs No, you can’t guarantee SEO success. But you can 100% predict it. The caveat, however, is that you need to know where to focus. And the answer, as we saw above, is not traffic or trials or demos booked. Advanced Web Rankings CTR study shows that ~70-80% of people click on the top five results. In other words, only the top five ranking results are seeing the lagging indicators of traffic, leads and sales start to blow up their analytics. SEO is a zero-sum game.
Someone wins by someone else losing. of the people DB to Data publishing something will ever see meaningful results. Now, this also means the inverse is true. If you’re ranking in position 10, you might only see <1% of all potential traffic. Bummer. Right? Except, that’s OK! It’s a great sign. Under the surface, your SEO campaign is working. The swells and currents under the surface are slowly starting to come together, all but guaranteeing that it’s only a matter of time until your traffic explodes. And yet, this is also the exact point when most people get antsy, lose patience, get distracted by other vanity or lagging metrics, and kill the project dead in its tracks.
Herein lies the big catch-22 of SEO that most know but ignore: You need a big site to rank for good keywords, yet… You need to rank for good keywords to build a big site. SEO catch-22 Step 1: Identify and capitalize on what’s already showing promise The “beachhead principle” is a simple technique to help mid-size sites compete and eventually dominate ultra-competitive categories. It helps you balance both short and long-term results simultaneously, setting the bar high to rank long-term on a lucrative pillar keyword or page while using your supporting pages to rank faster on less competitive variations or longer-tail concepts.
Someone wins by someone else losing. of the people DB to Data publishing something will ever see meaningful results. Now, this also means the inverse is true. If you’re ranking in position 10, you might only see <1% of all potential traffic. Bummer. Right? Except, that’s OK! It’s a great sign. Under the surface, your SEO campaign is working. The swells and currents under the surface are slowly starting to come together, all but guaranteeing that it’s only a matter of time until your traffic explodes. And yet, this is also the exact point when most people get antsy, lose patience, get distracted by other vanity or lagging metrics, and kill the project dead in its tracks.
Herein lies the big catch-22 of SEO that most know but ignore: You need a big site to rank for good keywords, yet… You need to rank for good keywords to build a big site. SEO catch-22 Step 1: Identify and capitalize on what’s already showing promise The “beachhead principle” is a simple technique to help mid-size sites compete and eventually dominate ultra-competitive categories. It helps you balance both short and long-term results simultaneously, setting the bar high to rank long-term on a lucrative pillar keyword or page while using your supporting pages to rank faster on less competitive variations or longer-tail concepts.